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July 23, 2012
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August 6, 2012
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Outsmart the Rest—Support Your Clients

Whether we admit it or not, we live in a world that’s always trying to outdo each other. Companies, for example, are constantly trying to outsmart one another in the hopes of making a sale for their various products and services. Even people, at times, are often “outdoing” one another, in order to be noticed.

Thankfully, your ever-growing Homemakers store can buck the trend by going beyond the sale—and offering the equally important Customer Support.

By offering customers a support hotline, you’re showing them that you’ll be there for them even after the sale has been made. This can mean a telephone call center agent who’ll gladly answer any questions they have about that new flat iron you recently sold them. Or a service program for their new convection cooker, should they need it.

Simply put, a competent and visible customer call center channel makes clients feel that they’re in good, caring hands. It may even make them come back for more products—and ultimately, excellent customer care.

So go ahead and sell. Just make sure you’ve got the support to back it up. Now that’s putting a leg up on the competition.

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